A new survey* commissioned by Diabetes UK to promote its ‘Food you love’ healthy eating campaign in Diabetes Week (which was 11 June to 17 June), has found that 74 per cent of adults in Leeds eat three or fewer portions of fruit and/or vegetables a day – well below the recommended five portions – and 52 per cent won’t eat any fruit at least three days a week.
The survey also found that 90 per cent of people in Leeds didn’t know what constitutes a recommended portion of vegetables, and 69 per cent of people weren’t able to identify a portion of fruit (both of which are 80g, that’s equivalent to three heaped tbsps of vegetables or a handful of fruit like an apple or pear).
Diabetes UK has described the results of the survey as ‘a huge cause for concern’, as a healthy, balanced diet is important for everyone, including people living with diabetes. Diabetes can affect anyone – the survey highlighted that most of us in Leeds (62 per cent) now know someone with the condition.
Stephen Ryan, Head of the north at Diabetes UK, said, “These survey results are a huge cause for concern when you recognise the fact that in the UK, 3.6 million people have been diagnosed with diabetes and 11.9 million people are at increased risk of developing Type 2 diabetes.
“Simple lifestyle changes such as eating a balanced diet, eating more fruit and vegetables and getting more exercise are an important part of managing all types of diabetes and can reduce the risk of serious of long term complications such as blindness, amputations and even early death.”
“A healthy lifestyle can also massively reduce your risk of developing Type 2 diabetes. We know that obesity is one of the biggest risk factors for Type 2 diabetes, with two in three people in the UK being overweight or obese, but three in five cases of Type 2 diabetes can be prevented or delayed by maintaining a healthy weight, eating well and being active.”
The research also revealed:
Two thirds of people don’t know that baked beans could contain up to five tsps of sugar
Nearly two thirds of people (60 per cent salad cream, 66 per cent ketchup) have no idea how much sugar is in ketchup or salad cream
24 per cent of people add salt to food before even tasting it, eating too much salt is linked to high blood pressure which increases the risk of heart disease, stroke and kidney disease
Five in ten people wanted to eat more vegetables, but 32 per cent thought they were too expensive, 19 per cent said they tend to go off, eight per cent said they took too long to prepare and six per cent said they were too messy to eat
In order to get people eating more healthily, Diabetes UK has embarked on a new ‘Food you love’ advertising campaign all about healthy eating to inspire everyone with recipes featuring the food they love, only healthier. The charity hopes the easy recipes and tips will inspire more people to make small changes that can make a big difference to how they manage their diabetes.
The ‘Food you love’ campaign is being fronted by five ‘everyday’ people cooking the recipes they love and has received celebrity support from chefs including: Jamie Oliver, Prue Leith, ‘Deliciously’ Ella and Angela Hartnett.
Sign up to receive free recipe videos and more at
www.diabetes.org.uk/feelgood-food before 30 July 2017.
*Survey – The research was carried out by Mortar London which conducted an online survey among 2,000 respondents across the UK. The sample of adults was randomly selected from our survey panel and weighted to be representative of the UK population for age, gender and region. The margin of error—which measures sampling variability at the country level was +/- 2.2% at 95% confidence limit. Discrepancies in or between totals are due to rounding. The research was conducted between 23rd and 25th May 2017.