The British Red Cross has launched their ‘First Aid Rapped Up’ campaign aimed at parents and carers. According to a survey, coping with sleep deprivation and knowing what to do in an emergency first aid situation are the top two skills parents most wish they’d learnt before having a baby.
They found that almost two-thirds of parents (65%) wished they had learnt some first aid skills and most parents felt they hadn’t received enough information on what to do in first aid emergencies.
Joe Mulligan, British Red Cross head of first aid, said:
“Children don’t come with a manual and no parent can be an expert on everything. We need to make it easier for all parents and carers to get the information they need. No-one wants to be in the situation where a child is hurt or unwell and you don’t know what to do.
“Every day, 58 children in the UK will attend accident and emergency units after being accidentally poisoned – which is why we are starting the campaign with poisoning first aid. Ultimately, the Red Cross would like every parent in the UK to feel empowered to deal with every day injuries and know how to save a life.”
The campaign is backed by a host of celebrities including Jools Oliver, Coronation Street’s Catherine Tyldesley, Tamzin Outhwaite and Katherine Kelly.
They have created a serious of first videos for parents – the first tackles poisoning, while burns and febrile seizures will be covered in later videos.
To watch the video, download the free Red Cross baby and child first aid app and to find out more, go to
www.redcross.org.uk/rappedup.
