Passengers flying into Yorkshire via Leeds Bradford Airport are getting the warmest and brightest of welcomes thanks to some brand-new artwork from Welcome to Yorkshire.
An airbridge has been fully decorated with multicoloured versions of the famous “Y” logo, installed just in time to greet riders and visitors arriving into the county via the airport for the biggest and best Tour de Yorkshire ever.
Following the appointment of a new Chief Executive, new ownership and a number of exciting changes to the terminal all now well underway, the airport has also recently taken the decision to rebrand.
It has an ambition to create an airport that matches the needs and requirements of the region it serves and become a gateway to thousands of visitors coming to explore Yorkshire.
Sir Gary Verity, Chief Executive of Welcome to Yorkshire said:
”The colourful Y branded airbridge is a great sight for people to see when they first arrive here and typical of the warm Yorkshire welcome they’ll receive throughout their visit to our great county.
“This is the start of a great partnership with Leeds Bradford International airport as we look forward to supporting them in their exciting development plans.”
David Laws, Chief Executive at Leeds Bradford Airport said:
“Our aim is to create an airport the whole of Yorkshire can be proud of. We are delighted to partner with Welcome to Yorkshire and have their iconic brand on show to greet passengers arriving in the region.
“This is just the start of an exciting partnership between the region’s international gateway and the official destination management organisation.
“Welcome to Yorkshire work tirelessly to help promote and grow the region’s visitor economy and we want to work with them to ensure people can access this wonderful county from its local airport and help us both move forward.”